15 Best Video Marketing Companies in 2024

Nowadays, people turn to videos for various purposes, from learning something new to seeking entertainment to buying products.

For businesses wanting to promote their products or services, videos are the best way to reach potential customers.

Why video? Video makes it easy to understand a complex concept, helps with brand recall, and positions you as a subject matter expert.

In fact, according to theb2bhouse.com, 95% of video marketers said video has helped increase user understanding of their product or service.

Creating videos in-house requires equipment, time, and a dedicated team, which can be burdensome. Hiring a video marketing company frees up your time, letting you concentrate on important business tasks.

You might be wondering,

  • How does a video marketing company collaborate with my existing marketing team?
  • How do legal aspects like copyright and licensing work when working with a video marketing company?
  • Is it beneficial to work with video marketing companies near me?

Below, you will find the 15 best video marketing companies that create videos for a range of industries.

Contents

15 Best Video Marketing Companies

Here is a list of video marketing companies that can produce various styles and types of videos for your brand.

1. Content Beta

Content Beta was founded in 2020. We are based in Sunnyvale, California. We provide B2B video marketing services, design services, etc.

  • Video Services: Product Demo Videos, Remote Video Testimonials, Social Media Videos, Explainer Videos, App Videos.
  • Industries: SaaS, B2B, Tech
  • Pricing: Content Beta provides three subscription plans – Standard, Pro, and Custom. Exact pricing is available upon request.
  • Notable Clients: ManyChat, ServiceNow, Recurly, Pipe
  • Rating: 4.8+ (Clutch, G2, Trustpilot)

Making a video for B2B & SaaS products needs a different mindset.

Type: Explainer Video

Style: Motion Design

The purpose of the video is to give users a quick and clear understanding of the platform. These include filling out order forms, managing projects, managing reports, etc.

2. Yum Yum Videos

Yum Yum Videos is a video marketing agency founded in 2010. They are based in Miami, Florida.

  • Video Services: Explainer Videos, Tutorial Videos, Product Videos, Commercial Videos
  • Industries: SaaS, Tech, Financial, Healthcare, HR
  • Pricing: Available upon request
  • Notable Clients: Airtm, Proxi, Amazon Coins, Adzerk
  • Rating: 4.7+ (Clutch, Trustpilot)

Type: Explainer Video

Style: Animated

The main purpose of the video is to show how Chargebee helps subscription businesses manage their revenue effectively.

3. Ephipheo

Ephipheo is a video marketing service provider founded in 2009. They are based in Cincinnati, OH.

  • Video Services: Explainer Videos, Email Marketing Videos, Landing Page Videos, Brand Video
  • Industries: SaaS, B2B, Cybersecurity, Finance
  • Pricing: Exact pricing upon inquiry
  • Notable Clients: Cisco, SAP, Microsoft, Google
  • Rating: 4.7+ (Clutch)

Type: Brand Video

Style: Animated with motion design

The video shows how Revenue Intellect by Deloitte can help healthcare groups manage revenue and enhance financial performance.

4. BuzzFlick

BuzzFlick is a video marketing company founded in 2016. They are located in Houston, Texas.

  • Video Services: Product Explainer Videos, Educational Videos, Corporate Videos
  • Industries: SaaS, Tech, Medical, Insurance
  • Pricing: Exact pricing upon request
  • Notable Clients: Atlas ServTech, SwellSpace, Compt, Klevu
  • Rating: 4.6+ (Clutch, Google, Trustpilot)

Type: App Demo Video

Style: Whiteboard

The video features Redstone Payment Solution promoting its latest cash discount program. This helps companies avoid credit card processing fees during customer transactions.

5. Explainly

Explainly provides video marketing services and was founded in 2018. They are located in Sausalito, California.

  • Video Services: Explainer Videos, Marketing Videos, Social Media Videos, Platform Demo Videos
  • Industries: B2B, Software, B2C, Education, Cybersecurity
  • Pricing: Book a meeting & get a quote for exact pricing
  • Notable Clients: Toast, SentinelOne, HubSpot, Uber
  • Rating: 4.8+ (Clutch, Google)

Type: Explainer Video

Style: 2D Animated

The video promotes Uber’s services to businesses, focusing on how they can effectively reach customers through options like Uber Eats and Uber Direct.

6. Vidico

Vidico offers video marketing services and was founded in 2016. They are located in Fitzroy, Victoria.

  • Video Services: Explainer Videos, App Videos, Walkthrough Videos, Brand Videos
  • Industries: B2B, SaaS, Tech, E-commerce
  • Pricing: Available upon request
  • Notable Clients: Vimeo, Square, Airtable, Freshbooks
  • Rating: 4.7+ (Clutch)
Youtube_icon_new

Type: App Video

Style: Animated with UI snippets

The main purpose of the video is to showcase the capabilities and benefits of the Roll app, using animation and UI components.

7. Wyzowl

Wyzowl is a video marketing agency founded in 2009. They are based in Southport, Merseyside.

  • Video Services: Explainer Videos, Product Demo Videos, App Demo Videos, Testimonial Videos
  • Industries: Software, Cybersecurity, Fintech, Healthcare
  • Pricing: Exact pricing upon inquiry
  • Notable Clients: Deloitte, Mavenlink, Sellfy, QSpex
  • Rating: 4.8+ (Google)

Type: Explainer Video

Style: Typography with UI Components

The main purpose of the video is to show how Project.co helps in creating & managing tasks, taking payments, etc.

8. Demo Duck

Demo Duck provides video marketing production services and was founded in 2011. They are based in Chicago, Illinois.

  • Video Services: Explainer Video, Testimonial Videos, Tutorial Videos, Commercial Videos, Branded Videos
  • Industries: Healthcare, Software, Nonprofit, Education
  • Pricing: Exact pricing upon inquiry
  • Notable Clients: AWeber, Presidio, Surge, Logitech
  • Rating: 4.8+ (Clutch)

Type: Commercial Video

Style: Live-action

The purpose of the video is to show how AWeber effectively helps grow audiences, automate tasks, and create professional content.

9. Breadnbeyond

Breadnbeyond is a video marketing production company founded in 2008. They are located in Surabaya, Jawa Timur.

  • Video Services: Explainer Videos, Product Demo Videos, App Videos, Customer Service Videos
  • Industries: AI, Fintech, Cybersecurity, Blockchain
  • Pricing: They provide three pricing plans: Ultimate, Premium, and Advanced. Exact pricing is available upon request.
  • Notable Clients: HoneyBee, Digivante, KeyOpp, Axelar
  • Rating: 4.8+ (Clutch)

Type: Product Video

Style: Animated with motion graphics

The video aims to promote Easy Click Reviews as a tool for small businesses to gather positive online reviews easily, improving their reputation and attracting new customers.

10. Webdew

Webdew is a video marketing company founded in 2016. They are based in Surrey, British Columbia.

  • Video Services: Product Explainer Videos, Demo Videos, How-to Videos
  • Industries: SaaS, B2B, Tech, Finance, Healthcare, Sustainability
  • Pricing: Get a quote for exact pricing details
  • Notable Clients: CryptoTitan, Keela, Sanuker, Ayfie
  • Rating: 4.8+ (Clutch, G2, Trustpilot)

Type: Product Video

Style: 2D Animated

The video promotes Beacon as a tool that helps insurance brokers better understand their clients’ benefit spending, leading to improved advice and risk management.

12 STATISTICS-BASED STRATEGIES FOR B2B SAAS VIDEO MARKETING

Click here to learn more about the type of videos to produce, hosting platforms, etc.

11. Casual

Casual provides video marketing services and was founded in 2006. They are based in London.

  • Video Services: Explainer Videos, Promotional Videos, Social Media Videos, Brand Videos
  • Industries: SaaS, Tech, E-commerce, Biotech, Finance
  • Pricing: Available upon request
  • Notable Clients: GoDaddy, Google, Reckitt, Red Bull
  • Rating: 4.8+ (Clutch)

Type: HR Video – Company Culture

Style: Live-action

The video shows how Vodafone values uniqueness and encourages everyone to contribute to a strong sense of community and purpose.

12. LV Productions

LV Productions provides video marketing services and was founded in 2018. They are located in San Francisco, CA.

  • Video Services: Product Videos, Explainer Videos, Testimonial Videos, Video Ads
  • Industries: Tech, E-commerce, Education
  • Pricing: Exact pricing upon request
  • Notable Clients: Tabby AI, Beoble, Copy.ai, Webflow
  • Rating: 4.8+ (Clutch)
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Type: Explainer Video

Style: Mixed Media (Live-action with Motion design)

The video aims to explain what the product can do. These include summarizing documents, simplifying technical language, proofreading, and more.

13. Explainify

Explainify is a video marketing firm founded in 2012. They are located in Fayetteville, AR.

  • Video Services: Marketing Videos, Explainer Videos, Product Videos, Landing page Videos
  • Industries: SaaS, Tech, Marketing, Healthcare, Finance
  • Pricing: Get a quote for exact pricing details
  • Notable Clients: Accenture AI, Coloro, iPromote, Pfizer
  • Rating: 4.8+ (Clutch, G2)

Type: Explainer Video

Style: Animated

The video introduces AvidPay, a solution that simplifies and secures payment processes. They include handling check processing, reducing fraud risks, and accommodating diverse supplier payment preferences.

14. Rocketwheel

Rocketwheel is a video marketing company founded in 2007. They are based in San Francisco, CA.

  • Video Services: Platform Videos, Explainer Videos, Brand Videos
  • Industries: B2B, SaaS, Healthcare, Education
  • Pricing: Exact pricing based on project requirements
  • Notable Clients: IBM, Salesforce, Crunchbase, Amazon
  • Rating: 4.7+ (Clutch)
Youtube_icon_new

Type: Explainer Video

Style: Animated

The video’s goal is to show how Infolock assists businesses in addressing complex data issues. To explain this concept, it uses a narrative comparing unmanaged data to an uncontrolled water body.

15. Thinkmojo

Thinkmojo provides video marketing services and was founded in 2012. They are located in San Francisco, CA.

  • Video Services: Product Videos, Brand Videos, Explainer Videos
  • Industries: B2B, SaaS, Tech
  • Pricing: Available upon request
  • Notable Clients: Zendesk, Slack, MongoDB, Square
  • Rating: 4.7+ (Google)
Youtube_icon_new

Type: Brand Video

Style: Live-action

The video shows how Boomerang is useful for sending scheduled emails, setting reminders, and scheduling meetings. It follows a storyline involving three characters.

Which Types of B2B Videos Do You Get?

Video marketing companies provide various types of B2B videos based on your marketing objectives and goals.

1. Explainer Videos

  • Explainer videos simplify complex concepts or products. They make it easier for prospects to understand the value proposition.
  • They are usually short (under 90 seconds) and discuss the features, benefits, and functionalities of the product.
  • Apart from the product, they can be used to explain/simplify navigating a platform, app, etc.

2. Product Demo Videos

  • Product demo videos show you exactly how the product works. They showcase the features, interface, and product in action.
  • These videos are best used to highlight how the product solves specific pain points.
  • Video marketing companies help you make these videos in various styles. These include animated, live-action, screencast, motion design, etc.

3. Testimonial videos

  • Testimonial videos show real-life use cases and outcomes. This helps build trust with potential customers.
  • These videos feature a satisfied customer explaining how the product solved their problems.

4. Tutorial/How-to Videos

  • They provide step-by-step instructions on how to use specific features of the product.
  • These videos are useful for customer onboarding, training, and support purposes.
  • They help users get the most out of the product with clear instructions and demonstrations.

5. Promotional Videos

  • Promotional videos are designed to create excitement and generate interest in the product.
  • They typically feature compelling visuals, persuasive messaging, and call-to-action.
  • They are often used for product launches, special offers, or marketing campaigns.

6. Brand Videos

  • Brand videos highlight the company’s culture, mission, and unique selling points.
  • They have compelling narratives and visual storytelling aspects that revolve around the brand or product.
  • Video marketing companies can help you with character creation and narratives to further enhance your brand’s messaging.

7. Social Media Videos

  • These videos are very short (15-30 seconds). They are designed to capture attention quickly and encourage engagement.
  • These videos should be optimized for platforms like Instagram, Facebook, LinkedIn, etc.
  • Video marketing companies can help you create UGC videos and other vertical-style videos to promote your brand’s offerings on social media platforms.

8. HR Videos

  • HR videos serve multiple purposes, including onboarding, showcasing company culture, and recruitment purposes.
  • They provide a peek into the company’s work environment, core values, and employee experiences.
  • These videos introduce new employees to the company’s culture, policies, and procedures.

What to Look for in a Video Marketing Company?

Before making a decision, assess whether the video marketing companies have these qualities:

1. Video Portfolio

The portfolio of video marketing companies showcases the quality of their work, their creative style, their expertise, and versatility.

2. Do they have niche expertise?

A company specialized in producing videos within your industry understands your target audience. They are also more likely to grasp the content preferences of your audience.

3. What types of videos do they produce?

Ensure the video marketing company offers a variety of video styles. These include explainers, product demos, customer testimonials, etc., to meet your diverse marketing needs.

4. Remote Video Production Capabilities

Instead of searching for a video marketing company near me, consider the benefits of working with a remote video company. They allow you to access top talent no matter where they are located.

5. Pricing Range

Video production costs vary, so it’s vital to find a company that matches your budget while delivering quality results. Some video marketing companies produce excellent videos but may exceed your budget. Choose a company that justifies the budget.

6. Hidden Costs

Some companies have unclear pricing with added fees that can significantly increase the overall cost. Select companies offering transparent pricing to minimize potential additional costs.

7. End-to-end capabilities

Learning about the company’s workflow helps you understand how efficient and collaborative they are. Ensure they can handle every aspect, including scripting, filming, editing, and distribution.

8. Ratings of Trusted third-party platforms

Check the company’s ratings on platforms like Clutch, G2, Google, and Trustpilot. Positive ratings indicate a company’s reliability and ability to deliver high-quality work.

9. Reviews and testimonials

Review testimonials from past clients. They help you understand the company’s approach, communication, and client satisfaction. This helps you make an informed decision with real experiences.

Why Choose Content Beta?

Videos are the best way to market your product and explain its capabilities and features. Do you want to create such videos for your business? Choose Content Beta; we take care of everything from visuals to editing.

We offer Creative as a Service (CaaS) plans for companies. Our cloud-based platform enhances seamless collaboration between your team and ours. We ensure fast delivery within 2 to 3 weeks.

We provide transparent pricing plans with no hidden fees. Any remaining credits in your subscription plan will be carried over to the next billing cycle.

Book a demo call to get a quote!

Conclusion

Video marketing companies help you create videos for your marketing goals. Using videos promotes engagement, simplifies ideas, and strengthens your brand with potential customers.

Depending on the marketing objectives, you can choose the video type and style. These include Explainers, demos, live-action, animated, motion design, cutout style, and more.

Selecting the right video company is vital for your business. Review their past work to ensure they meet your needs, and verify they can work within your budget without any hidden costs.

Frequently Asked Questions (FAQs)

Factors you should consider when selecting a video marketing company are the following:

  • Portfolio of past work
  • Experience
  • Niche expertise
  • Client testimonials
  • Pricing structure

Video marketing services cost between $5,000 to $20,000. The cost may vary depending on the project complexity, video length, number of revisions required, delivery time, etc.

Types of videos video marketing companies produce are:

  • Explainer videos
  • Product demo videos
  • Customer testimonial videos
  • Tutorial videos
  • Social media videos
  • Corporate videos
  • Commercial videos
  • Promotional videos
  • Social media videos
  • HR videos

Video marketing companies create videos that are best suited for online platforms such as websites and social media platforms.

On the other hand, traditional advertising agencies focus on television ads, offline advertising, etc.

Some common mistakes to avoid in video marketing are:

  • Creating videos that are too long or boring
  • Ignoring SEO optimization
  • Neglecting to track and analyze performance metrics
  • Failing to promote videos effectively across various channels
Content Beta