Are you looking for an innovative way to create your B2B SaaS customer video testimonials?
B2B video testimonials are powerful tools for companies looking to engage customers, build trust, and increase conversions. They’re short videos that showcase a product or service in action.
With so many options out there, it’s hard to know which ones are worth investing in. That’s why we’ve created this list of our top 10 picks — all designed to give you greater control over your B2B SaaS video testimonials.
Read on to find out more about what each tool has to offer, and which one is right for you!
With the rapid development of technology and advancements in software, there are now numerous tools and services available that can help you create stunning B2B customer video testimonials.
|1||Features - Shoot your customer remotely with your product b-rolls and animations to match your brand, guided by a producer.|
|2||Workflow - Their remote B2B video testimonial service ships a webcam, ring light, and microphone to your guest.|
|3||Free trial - Schedule a call|
|4||Video cost: $1,500 deliverable in about 11 days|
What people like as per the G2 website - Many reviewers felt that it was very easy to work with and communication is fast.
What people dislike (G2) - A reviewer observed that the team may take longer than expected when dealing with high volumes. However, he also noted that they are always proactive in communicating deadlines.
What benefits were provided (G2) - A reviewer noted that for high-quality walkthrough videos or testimonial videos, Content Beta is the place to go.
|6||G2 Rating - 4.7/5.0 | Reviews - 28|
|7||Major clients - JONES | Recurly | silverfin | leadfeeder | MayChat | Snorkel|
Trustmary is a video testimonial software and tool that was designed to make it easier for businesses of all sizes, from small enterprises to large corporations, to create compelling vlogs in a few simple steps.
|1||Features - Lead generation forms and support for CMS including WordPress, HubSpot, and Wix|
|2||Workflow - Customer testimonials can be recorded using the tool by sending them an automated form.that guides respondents to answer a few queries. Customers can click on “record” and “send” the video to you to use it for marketing campaigns.|
|3||Free trial - 14 Days|
|4||Other monthly plans include: Solo (Free) | Starter - $19 | Business - $90 | Automate - $290 | Pro - $590|
What people like as per the G2 website - Many reviewers felt that it was easy to use and brought in constant improvements.
What people dislike (G2) - A reviewer felt that the app needs to be more intuitive.
What benefits were provided (G2) - A reviewer noted that the testimonials helped his company get more customer feedback and recommendations and NPS scores from customers.
|6||G2 Rating - 4.6/5.0 | 11 Reviews|
|7||Major clients - SuComIT | Audmet | Adworks | Windward Software Systems Inc|
Bonjoro is based in Sydney, Australia. Bonjoro helps you create and deliver personalized video messages at the most opportune time to convert more prospects, onboard customers, and foster lasting customer loyalty.
|1||Features - Send personal videos whenever you receive leads, signups, or inquiries from your CRM.|
|2||Workflow - Connect - Record - Convert | Ensure every new lead feels valued and seen by recording and sending a personalized video.|
|3||Free trial - 14-day trial for all plans|
|4||Other monthly plans include: PERSONAL - Free forever for solopreneurs and startups | STARTER - $19/month | PRO - Solo - $33/month | GRRROWTH Solo | $69/month|
What people like as per the G2 website - Many reviewers felt that it was easy to use and integrate with different tools and services, including Zapier.
What people dislike (G2) - One of the reviewers reported that after a major software update, the app was not working anymore.
What benefits were provided (G2) - A reviewer noted that Bonjoro has enabled them to connect with our customers on a personal level. (“We can quickly get questions or doubts. People enjoy receiving a personal thank you for their order when they approach a dialog.”)
|6||G2 Rating - 4.8/5.0 | 56 Reviews|
|7||Major clients - spi | ConvertKit | Design Pickle | Heart Foundation | CXL|
Testimonial Hero helps companies create impactful customer and employee testimonials. Their team of experienced professionals will work with you to craft a comprehensive customer video strategy, offering both remote and on-site recording options.
|1||Features - Remote or On-Site Video Capture|
|2||Workflow - The customer needs to devote only 30-60 minutes to the process. Every step of the process is handled for you, from filming to editing.|
|3||Free trial - You can schedule strategy sessions|
|4||Other monthly plans include: Test Drive - Starting at $1,688/video - 4 videos | Build Demand - $1,481/video - 13 videos | $1,392/video - 32 videos|
What people like (G2 website) - Many reviewers felt that it had the ability to bring the content to life using engaging stories, expert editing, and graphics.
What people dislike (G2) - A reviewer felt that the project was quite expensive for the value.
What benefits were provided (G2) - A reviewer noted that the testimonials helped connect more efficiently with customers who ask for information about the company.
|6||G2 Rating - 4.9/5.0 | 59 Reviews|
|7||Major clients - Intercom | UiPath | DocuSign | HubSpot | Medallia | Meta|
4,000+ organizations worldwide use Videopeel to build customer advocacy. They deliver a platform for collecting videos and user-generated content (UGC) such as pictures and written responses.
|1||Features - Automated Transcriptions | Custom Rights Management | Video Insights | and more|
|2||Workflow - Clients can create campaigns within minutes and get started immediately.|
|3||Free trial - 14-day Trail; no credit card required.|
|4||Other monthly plans include: Pro - $49 | Premium $249 | Enterprise - Custom|
What people like as per the G2 website - Many reviewers felt that they liked the software’s ability to automate and scale customer video testimonials.
What people dislike (G2) - One of the reviewers felt that communication could improve, especially among the Sales team
What benefits were provided (G2) - A reviewer noted that the company assisted with creating customer video testimonials at scale to showcase positive customer experiences.
|6||G2 Rating - 4.5/5.0 | Reviews - 20|
|7||Major clients - Route | Vivint | Lucid | Divvy | ClickUp | Yahoo | Google|
With Videoask, you can engage with your prospects, customers, or audience through asynchronous video calls.
|1||Features - Embed widget | Custom flows | Audio transcription | and more|
|2||Workflow - Record your video - Select an answer type - Share your video|
|3||Free trial - NA|
|4||Other monthly plans include: Start - $0 | Grow - $24 | Brand - $40|
What people like as per the G2 website - Many reviewers felt that the video submission organization is their best feature, which is convenient when there are lots of videos.
What people dislike (G2) - One of the reviewers felt that more features and more minutes on the basic plan would be great.
What benefits were provided (G2) - A reviewer noted that Videoask helped answer questions customers have about our digital product, which can be a bit complex at first.
|6||G2 Rating - 4.5/5.0 | Reviews - 12|
|7||Major clients - fiverr | duolingo | Recruiter | jobandtalent | wolt|
Using the Soapbox Chrome extension, you can record, edit, share, and measure presentations.
|1||Features - Customizable Player Color | Video Chapters | Customizable Controls | Trim Videos | and more|
|2||Workflow - Get a professional-looking video by recording your webcam and screen simultaneously.|
|3||Free trial - Sign up for free | Not a trial; it’s free forever.|
|4||Other monthly plans include: Free - $0 | Plus - $19 | Pro - $79 | Advanced $319 | Premium - Contact us|
What people like as per the G2 website - Many reviewers felt that editing is very intuitive, and then sharing videos is even easier.
What people dislike (G2) - One reviewer reported that edits made in Soapbox are often not reflected when we export it to Wistia.
What benefits were provided (G2) - A reviewer noted that the testimonials helped create more attractive communication channels than the competition.
|6||G2 Rating - 4.3/5.0 | Reviews - 21|
|7||Major clients - Zendesk | BambooHR | MailChimp | terminus | 360Learning|
Using Trust, businesses can collect authentic customer testimonials, video reviews, and ratings and display them on their websites.
|1||Features - Single hub for your reviews | Integrated social media profiles | Live testimonial previews | Testimonial request forms | and more|
|2||Workflow - Get started | Capture text and video testimonials | Hunt for feedback | Monitor results | Display testimonials and ratings|
|3||Free trial - Test 14 days for free|
|4||Other monthly plans include: Starter - $19 | Off the Ground - $49 | Business - $99|
What people like as per the G2 website - Many reviewers liked consistent updates and a dedicated team that delivers as promised.
What people dislike (G2) - A reviewer felt that UX was confusing and needed some arrangement.
What benefits were provided (G2) - A reviewer noted that the testimonials helped give a more professional, convincing, and legitimate look to their website.
|6||G2 Rating - 4.8/5.0 | Reviews - 11|
|7||Major clients - EXPAND.IO | Papa & Paul | EDUCALAR | WEBVA | myree|
With Boast all-in-one video testimonial software, you can easily capture and share praise with prospects to increase sales.
|1||Features - Landing Pages | Custom Form Builder | Submitter Consent | Custom Consent|
|2||Workflow - Embed a form on your website and share the link to your Boast-hosted form. Any camera-enabled device can be used to record a video.|
|3||Free trial - Try Boast free for 14 days, Zero-Risk | No credit card required|
|4||Other monthly plans include: Basic - $50 | Team - $100 | Premium - $208|
What people like as per the G2 website - A reviewer was happy that customers' praise can be viewed directly on a cell phone from any location.
What people dislike (G2) - A reviewer noticed that the video recording functionality was an issue on some mobile devices.
What benefits were provided (G2) - A reviewer noted that though the tool is geared toward clients gathering testimonials you can use it for capturing video content from conference participants.
|6||G2 Rating - 4.5/5.0 | Reviews - 1|
|7||Major clients - HubSpot | Whole Foods | THE NORTH FACE | Blink|
From SMB to Enterprise, Invite Video is the easiest way to capture customer video testimonials. With SMS and automation, they can turn your CRM into an ever-on video testimonial generator that is hands-free for the business and seamless for the customer.
|1||Features - Video requests are triggered automatically when a sale is closed in your CRM. For the price of one professional video, you can access a whole library of user-generated videos.|
|2||Workflow - Users can record themselves using mobile devices, without downloading any software. They are guided through every step of the process.|
|3||Free trial - No|
|4||Other monthly plans include: Request a price quote|
What people like as per the G2 website - Many reviewers felt that it was an easy to use interface and it allowed them to use their own images and videos.
What people dislike (G2) - A reviewer felt it was long and sometimes distracting instead of a simple mail.
What benefits were provided (G2) - A reviewer liked it that they help quickly generate videos for events.
|6||G2 Rating - 3.8/5.0 | Reviews - 3|
|7||Major clients - HubSpot | ServiceTitan | CDK Global | entrata | YARDI|
In this section, we are going to look at some important aspects of remote video testimonials and how to outsource them.
A Remote video testimonial is an effective way to add credibility to your brand and show potential leads why they should choose you over the competition.
B2B SaaS video testimonials provide real-world proof of what it’s like working with your business. They can be used on social media, website landing pages, email campaigns, and more. With these compelling visuals, prospects are able to gain assurance that they’re making the right decision when choosing your company.
Here is some statistics about the efficacy of B2B SaaS video testimonials:
Types of video testimonial software & tools make it easy for businesses to capture meaningful feedback from their clients without spending hours setting up cameras or editing clips together manually.
Do you want to get customers to provide Remote Video Testimonials? It’s a great way to engage with and show appreciation for your customers. But how do you get them on board with this idea? Here are some tips that can help:
Here is an analysis of potential angles in the case study of B2B testimonials:
When done right, Remote Video Testimonials can be an effective tool for engaging with customers and showing appreciation toward them.
Therefore, taking the time to properly craft this outreach initiative will pay off significantly down the road!
An example of a remote video testimonial from Arianna Gonzales, Growth Strategist at Lawcus, for Content Beta.
Use the right equipment to record video testimonials to get high-quality results that showcases your customers’ stories.
You need, at a minimum, a camera with a resolution of 1080p or higher. You may want to purchase more than one camera to capture different perspectives.
Go for an external microphone if the camera does not produce good sound on its own.
Finally, good quality lighting can make a big difference to the overall quality of your videos.
For example, this infographic from the Content Beta video tells you how shots were taken using different camera angles for good B-roll footage.
Remote Video testimonials are a powerful tool for businesses. Investing in quality software and tools can help you make the most of your customer feedback.
Not only will this give you greater insights into how people feel about your product or service but also allow you to get creative with sharing their stories.
All we need to do is find the right software & tools that suit our needs — such as those featured in our top 10 list — and use them wisely!
With the right approach and dedication, there’s no reason why remote video testimonials shouldn’t be one of your go-to strategies when looking to improve brand visibility and customer loyalty in 2023.
The impact of B3B SaaS video testimonials goes beyond simply providing visual evidence; it also inspires viewers to take action. By creating content that shows how others have benefited from using your products or services, you’re motivating people to try out what you offer and become loyal customers themselves.
When done right, Remote Video Testimonials can have an incredibly positive impact on business growth. They’re great for boosting brand recognition, increasing engagement, and helping build trust with potential customers. Plus, they can provide valuable ROI if used strategically as part of a larger marketing strategy.
Remote Video Testimonials offer great promotional opportunities because when shared online, these videos give potential customers insight into who uses your products/services, increasing credibility among prospects and driving conversions in the long run. Being short in length, they can be used on websites, community forums, social media sites, and even in email campaigns.
No matter what kind of business you’re running, creating B2B customer testimonials is a powerful way to show potential clients why they should choose your product or service — but only if done correctly. Investing in the necessary software and tools now can save you time and money down the road while ensuring that every single testimonial looks its absolute best.