Brand promotional videos are gaining popularity in advertisements, entertainment and education.The demand for video production has significantly increased this year due to the global expansion of digital media and economies. As a result, many companies across the globe are utilizing videos as a way to enhance brand awareness and engage with clients to promote their brand and products.
According to a Social Media Trends report, 81% of companies want to use Facebook for video marketing. These videos can be used to display a product or service, convey a message, and build a strong brand identity.
We need video production specialists to produce these kinds of videos.
A brand promotional video is a type of marketing video that is created to promote a particular brand or company. The purpose of this video is to showcase the brand’s values, products, or services, and to create a positive image of the brand in the minds of the viewers.
The goal of a brand promotion video is to engage the audience socially and influence their perception of the brand or product. This could increase viewer engagement and motivate them to do certain actions, including buying something, joining up for a service, or sharing the video with others.
These are of the top 10 brand promotional video production companies in 2023:
Vidico is a video production company that specializes in creating high-quality video content for businesses and brands. They are based in Sydney, Australia and have a team of experienced video producers, animators, and editors who work together to create engaging and effective videos for their clients.
Key services: Product videos, Explainer videos,Testimonial videos,Event videos.
Pricing: $10,000 and $18,000
In order to address the expanding content requirements of marketers, Webdew, founded in 2016, is now one of the top businesses that provides engaging B2B saas video production packages.
Their diverse team manages every step of the video production process, including concept development, script writing, storyboarding, animation, voice over, and delivery.
From start-ups to Fortune 500 companies, Webdew has successfully completed projects and worked with some of the most well-known brands, including UBER, Microsoft, T-Mobile, Calendar, and many others.
Key services: video ads, explainer videos, testimonial videos, onboarding videos etc.
Pricing: Less than $10,000
Explainer Video Hero supports your video marketing strategy through animated and live-action explainer videos, with simple pricing, in a short amount of time. They have completed over 3000 successful projects.
Explainer video can be used in various marketing channels, such as social media, email campaigns, and landing pages, to increase conversions and customer engagement.
Key services: Animated and Live action Explainer videos.
Pricing: $2000/minute for animated explainer videos and $1000/minute for live -action explainer video.
Content Beta will help your B2B SaaS with video production. They’ve worked with well known companies by converting their boring product docs into engaging B2B Product Demos and how to’s that need no hand-holding along the way.
They work on a budget (that suits your needs) and are well equipped to deal with any demand. Despite being a young company they’ve proven their worth. Since 2020, they’ve worked with over 20 brands like Trudev, Tomorrow, tapClicks and are well-known for SaaS video marketing
Key services: Full service Video production including Product Demo videos, Product Marketing videos, Brand Videos, Customer Support & Onboarding Video,Video Course,Product Explainer video, Article to video, Brand promotional videos and all types of Audio and Design services.
Pricing: $600 to $2700
Explainers were the foundation of Demo Duck’s launch in 2011, but it has since grown to include commercials, client promotions, and even songs. Their distinctive hand-crafted animations are well-known. Since 2011, they have worked with more than 300 brands to produce B2B SaaS videos for a variety of industries, including SaaS, tech, healthcare, and video games.
Key services: Full service video production,Video marketing,Animated explainer video,Brand video production.
NinjaPromo, an industry leader in digital marketing, provides engaging video creation packages designed to meet the growing content needs of marketers.
From design to post-production, their entire staff handles the whole video production process. They include authoring the script, directing, shooting, and editing in their packages. Among their clients are well-known cryptocurrency and fintech companies as well as B2B service providers.
Key services: They provide a wide range of services, including instructional videos, advertisements, social media videos, video Editing, Graphics and more.
Since its beginnings in Tempe, Arizona, in 2010, and with a second location in New York City, Video Explainers has gained almost ten years of experience. Since they have been producing animated explainer videos for more than ten years, they have established a method for creating the look and dialogue for animated business videos.
In a short time, Video Explainers quickly and entertainingly convey the genuine essence of your brand to the intended audience.
Key services: 2D cartoon animations, infographics, explainer videos, whiteboard videos etc.
Epipheo uses creative narrative techniques to express its point. Because of their experience over the previous 12 years, they have a very streamlined method that makes it simple to grasp. Since 2009, they have worked with more than 2,000 brands in industries including SaaS, Finance, Tech, Cybersecurity, Pharma, and Healthcare.
Key services: 2D and 3D animation Videos, animated video course, brand video, live action video, animation explainer video.
The Sandwich team,directed by Adam Lisagor, is known for creating very entertaining videos with great storylines.They offer expertise, originality, and top-notch output. In the SaaS, Merchandise, Automotive, Travel and Tourism industries, they have worked with more than 400 businesses since 2009.
They get to the heart of your complicated product and use their magic to make the video as clear and imaginative as they can.
Key services: Live Action Videos with high-end motion graphics (TV Spots, Explainers, Testimonials, Animations, Documentaries)
The Explainify team provides B2B SaaS video production that is visually appealing and uses minimal color and premium design elements. Since 2011, they have worked across industries, including banking and finance, IT, medtech, and healthcare, with over 350 businesses.
Key services: Explainer videos, PR videos, Sales videos and landing page videos etc.
In the digital era of today, brand promotional videos are an important tool for all types of businesses. They are an excellent way to engage with clients, establish trust, and present our services in an interesting and compelling manner. They also help in raising brand recognition.
Promotional videos can help increase brand awareness and reach a wider audience. They can be shared on social media, company websites, and industry events, making it easier to spread the word about your brand.
According to Content Beta, Brand promotional videos such as Product demo videos are being most viewed on YouTube. More than 50% of SaaS brands have created demo videos.
Brand promotional videos can drive conversions by making it easier for potential customers to understand the value of your product or service. They can help reduce the time it takes for a potential customer to make a purchasing decision, making it easier to close deals.
Brand Promotional videos can help improve customer retention by providing ongoing value to your customers. For example, you can use promotional videos to showcase new features or updates to your product, keeping your customers engaged and informed.
Promotional videos can be a cost-effective marketing tool, especially compared to traditional marketing methods like print or TV advertising. They can be produced and distributed at a fraction of the cost, making it easier for businesses of all sizes to reach their target audience. By creating engaging and effective promotional videos.
Brand promotional videos are made in a way that makes them interesting and engaging to watch, and they are designed to help brands increase their visibility and connect with their customers emotionally.
Video Production Companies use the latest technology and techniques to create powerful brand stories that resonate with their clients’ target audience, and that are essential for any brand looking to succeed in their promotional video marketing efforts.
Brand promotional videos are marketing videos designed to promote a brand, product, or service by creating an emotional connection with the audience. They aim to increase brand awareness, drive sales, and improve customer engagement and can take various forms and be used on different platforms.
Brand promotional videos are important for B2B SaaS companies because they:
Brand promotional video production companies offer services such as:
To choose the right brand promotional video production company, consider the following: