Top 10 BEST SaaS Facebook Video Ads of All time

Updated: April 3, 2023

Are you looking to convert your audiences into customers but don’t know which platform is right for you?

If you’re scratching your heads with this question, then one of the best options is Facebook video ads.

Yes! According to 99 Firms,

More than 4 billion video views take place on Facebook every day, and 500 million viewers watch 100 million hours of video content on Facebook daily.

There are several reasons to use Facebook, and if you’re a SaaS company looking to make your product go CRAZY on Facebook, you must watch these Top 10 BEST SaaS Facebook Video Ads of All Time.

These Facebook Video Ad examples will help you turn your SaaS company into a resounding success. So what are you waiting for?

Let’s delve deeper and understand how these SaaS Facebook Ads turned out to be the successful ones of all time.

1. Shopify

Our amazing list of Top 10 BEST SaaS Facebook Video Ads of All-time starts with Shopify. The Facebook Ad illustrates and gets it right to the point of “Offline or Online”

With the onset of COVID 19, going online has become a major requirement for businesses and Shopify addresses it right there.

Thus, Shopify is helping people get started with its amazing video ad, and its “Trying Shopify for Free” Call to Action urges you to get started today!

2. Dropbox

Another yet classic SaaS Facebook Video Ad is Dropbox. The primary reason for adding this is its minimalistic design and uniquely gives a clear message.

The Dropbox headline states that you can Onboard New teammates from anywhere – the Dropbox app allows you to easily onboard your teammates and this can be very beneficial with remote work becoming the new norm.

Not only this, but it also brings cloud content and traditional files together so you can stay focused and organized.

One of the best things about this video ad is its use of pretty attention-grabbing colors. And it focuses on creating an emotional connection between the user and the app.

3. Salesforce

Targeting and personalization are what Salesforce is known for their Facebook Ads. And when it comes to location, they love to bring out the best they can to the people.

Using the right keywords based on the terms used by a particular role in a company can really help in targetting prospects and improving CTR.

Their high-quality photos with easy-to-read fonts are candy to the eye, and you just can’t ignore them easily. Salesforce brings personalization based on the viewer.

The best part about this ad is it serves a specific ad campaign for specific people rather than trying to cover it all with one ad campaign, which is pretty AMAZING.

4. Wix

When it comes to creating your website from scratch, Wix never fails to AMAZE us with its smooth interface and simple-to-use features.

Wix has done a fantastic job with this Facebook Ad, and it honestly answers why you should go with this web development service.

Firstly, the creative banner makes you think and visualize the entire project to feel confident about making it. It is quite targeted but notices how just adding the word “professional” can bring out so much value as it addresses a real problem.

Second, the CTA – “Create a professional fitness website” is clear and straight to the point.” And lastly, the ad description perfectly aligns with the banner.

It is pretty amazing and inspirational by itself, showing that you can transform your passion into a business.

5. Survey Monkey

Targetting your customer problems is the key to running ads. Rather than talking about your features, emphasizing how they can solve your targeted customer’s problems can be much more beneficial.

There are three things which we liked the most from this ad:

Attractive image depicting the entire ad with a single text
Ad description that gives the meaning of the ad with a short text
Enticing CTA that brings the user closer together and interact with this ad

This classic ad by Survey Monkey clearly gathers the users’ attention with its simplicity.

6. Asana

This video Facebook Ad is brilliant in its own way. Firstly, it delivers a unique headline that is easy to read in just three seconds. Secondly, the ad image shows no text at all!

With a minimal bright and amazing design, Asana has managed to grab viewer attention and address a real problem.

If an image talks a thousand words, why speak more? And Asana has done exactly that.

7. WeTransfer

If you want to look at a clear ad with interesting information packed inside, then this Facebook Ad video by We Transfer is one of the best video ads that you’ll come across.

The video ad shows the entire process of how We Transfer works from start to end. Plus, it also gives brief information on how easy it is and quick it can be. It is fast and geared for this day and age.

If this video ad example is not clear enough to understand, then we are scratching our heads!

8. Vimeo

Vimeo is a video-sharing platform that includes features such as live-streaming and customization. The platform is ad-free and instead gains revenue by providing subscription plans for businesses and content creators and offering software as a service (SaaS).

This video Facebook ad by Vimeo clearly illustrates a problem that many people face and hence shows the true meaning of its features.

This video is captivating and the setting free analogy aligns perfectly with the video, and then publish to social with one click is an exciting feature that Vimeo is offering through its ad.

9. MailChimp

We all know MailChimp, and their ads are fun, engaging, and different at the same time.

It’s a 6-second short video, but it will quickly grab your attention right away without even let you blink! It is the perfect example of how a B2B brand can directly sell itself on an ad.

We all know automation plays a vital role in growing a business, and this Automate marketing with MailChimp video ad does all the work, which is more than enough for the message.

10. Tapcart

Tapcart runs an ad that defines how to keep it simple. With an extremely minimal design and text, The design is so beautiful that it says exactly the problem they want to address, making it a shot that strikes right at their prospects, making it extremely clickable.

The ad does exactly what it speaks. it gets right to the point, cutting out everything else.

Conclusion

These are the Top 10 BEST SaaS Facebook Video Ads of All Time. Facebook Ads are one of the best ways to communicate and interact with a wide range of audiences, especially if you’re a SAAS company.

The primary reason is to showcase your product features with a video Ad and bring all the users together under one roof.

It will not only help you gather a good number of leads but also will give you a brief insight about whether your product is worth and valuable to the audiences or not.

So why not try it? Create an amazing SAAS Facebook Video today!

Khyati Agrawal

Khyati is a seasoned writer and a hands-on marketing professional. She specializes in inbound and growth marketing, content marketing, lead generation, public relations, brand amplification, B2B communications and partnerships, and social media marketing.