15 Best Promotional Video Production Company

Your brand isn’t just fighting against competitors; it’s also struggling to stand out in the endless scroll of digital consumers. So, what does it require? — Engagement. A great promotional video has the power to cut through the noise and capture the right attention.

But are you hesitant to invest in promotional video services? Understandably, the upfront cost might seem difficult.

However, consider the potential returns: the right video could pay for itself many times over by attracting new business and thus contributing to the brand’s visibility. It’s an investment in your brand’s future, one that could yield substantial rewards.

Think of it this way: Your website serves as your digital storefront, the first impression for potential customers. However, a promotional video acts as your captivating salesperson.

It doesn’t just greet visitors—it engages them, demonstrates the unique value of your offerings, and leaves a lasting impression that encourages further exploration.

Are you ready to give your brand the treatment it deserves and make it unforgettable in the minds of your potential customers?

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What is a Promotional Video?

Promotional videos are short, engaging videos designed to market a specific product, service, event, idea, or your overall brand. Its purpose is to generate interest, and awareness and ultimately drive action from your target audience (buy a product, sign up for a service, attend an event, etc.).

Promotional videos are widely distributed across platforms like social media, websites, and email campaigns, and they are even used in TV commercials.

15 Best Promotional Video Production Company

Here below are some of the best promotional video production companies:

1. Content Beta

Content Beta Specializes in creating engaging content and offers promotional video services that cater to B2B platforms and tech companies.

As a promotional video production company, they focus on simplifying complex products through clear and compelling visuals. They also create visually engaging animated promotional video services.

  • Industries: SaaS & Tech, B2B
  • Pricing: Content Beta provides three subscription plans – Standard, Pro, and Custom. Exact pricing is provided upon request.
  • Clients: ServiceNow, Kissflow, ManyChat, Recurly\
  • Rating: 4.8+ (Clutch, G2)

Here is an example of a promotional video of Nectar by Content Beta.

Making a video for B2B & SaaS products needs a different mindset.

2. Gardner Productions

Gardner Productions is based in Canada and prides itself on delivering high-quality promo video production to a diverse clientele. This promotional video company combines creativity with strategic marketing to produce impactful videos that resonate with audiences.

  • Industries: Business services, Financial services, Medical, Real estate
  • Pricing: provided upon request
  • Clients: Four Seasons, Pepsico, Swarovski
  • Rating: 4.5+ (Clutch)

Here is an example of a promotional video of Faxe by Gardner Productions.

3. LAI Video

LAI Video is known for its innovative approach to promotional video production services, serving various sectors, including non-profits, associations, and corporations.

This video production company excels at storytelling, creating videos that not only inform but also inspire and engage viewers.

  • Industries: Medical, Financial services, Information technology
  • Pricing: provided upon request
  • Clients: Nestle, HITT, Meta, Amazon, CFP Board
  • Rating: 4.8+ (Clutch)

Here is an example of a promotional video of the Checkmarx Supply chain by LAI video.

4. New Pace Productions

With a knack for crafting memorable narratives, New Pace Productions offers promotional video services that help brands stand out. As a video production company, they emphasize creating content that captures the essence of a brand and connects with the target audience.

  • Industries: Cooperate, Media and Advertising, Education
  • Pricing: Provided upon request
  • Clients: Comcast Business, Amazon, St Johns University, Canon
  • Rating: 4.9+ (Clutch)

Here is an example of a promotional video of the MBO telehealth chain by New Pace Productions.

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5. Demo Duck

Demo Duck specializes in promotional video making services that explain complex ideas in simple, engaging ways. This promotional video production company is known for its creative animations and explainer videos that effectively communicate a brand’s message.

  • Industries: Corporate, SaaS, education, non-profit, healthcare,
  • Pricing: Provided upon request
  • Clients: Hireology, GoFundMe, Lenovo, IBM
  • Rating: 4.7+ (Clutch)

Here is an example of a promotional video of Aweber by Demo Duck.

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HOW MUCH DOES A PROMOTIONAL VIDEO COST?

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6. Lemonlight

Lemonlight delivers promotional video services with a focus on affordability and quality. As a promotional video service company, they work closely with clients to produce videos that highlight the unique value of their products or services.

  • Industries: Retail, eCommerce, Arts entertainment & music
  • Pricing: Provided upon request
  • Clients: Hitachi, Tesla, Google, Mac
  • Rating: 4.7+ (Clutch)

Here is an example of a promotional video of Improvonia by Lemonlight.

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7. NinjaPromo

Renowned for its expertise in digital marketing, NinjaPromo integrates promotional video creation services into broader marketing strategies. This promotional video production service excels in creating videos that improve online presence.

  • Industries: Financial services, Information technology, Advertising & marketing, Business services
  • Pricing: Provided upon request
  • Clients: Decent, IronFX, BankSocial, fantom
  • Rating: 4.7+ (Clutch)

Here is an example of a promotional video of CEEK by NinjaPromo.

8. Blare Media

Blare Media offers promotional video services across the United States, focusing on high-quality production values. As a video production company, they are dedicated to bringing a client’s vision to life, whether it’s for commercials, documentaries, or corporate videos.

  • Industries: Technology, Agriculture, Automotive, E-commerce
  • Pricing: Provided upon request
  • Clients: Microsoft, Clear Channel, McDonalds, ASU
  • Rating: 5 (On Yelp with one review)

Here is an example of a promotional video of LeanData by Blare Media.

9. Blue Carrot

Blue Carrot stands out for its animated promotional video services, catering to clients worldwide. This video production company specializes in unique, custom animations that capture attention and convey messages effectively.

  • Industries: SaaS, IT, Finance, Cybersecurity, HR
  • Pricing: Provided upon request
  • Clients: Takeda, DNB, United Nations
  • Rating: 4.8+ (Clutch)

Here is an example of a promotional video of Imperium Jets by Blue Carrot.

10. Bold Content

Based in the UK, Bold Content offers comprehensive promotional video productions, including live-action and animated videos. This promotional video production company is passionate about creating content that achieves marketing objectives and increases engagement.

  • Industries: Business Services, Consumer products and services, Education, Financial services
  • Pricing: Provided upon request
  • Clients: Microsoft, Heineken, aws, Adecco
  • Rating: 4.7 (Clutch)

Here is an example of a promotional video of Aptar by Bold Content.

11. Explainify

Explainify excels in producing explainer videos as part of its promotional video services, making complex ideas accessible and engaging. As a video production company, they focus on clarity and creativity to help brands communicate their message effectively.

  • Industries: Advertising and marketing, Arts, entertainment and music, Business services
  • Pricing: Provided upon request
  • Clients: Visa, Panasonic, Oracle NETSUITE, hotjar
  • Rating: 4.8+ (Clutch)

Here is an example of a promotional video of Ourboro by Explainify.

12. Thinkmojo

Thinkmojo offers promotional video services with a focus on branding and user experience. This video production company creates videos that not only explain but also improve brand identity and connect with users on an emotional level.

  • Industries: Advertising and marketing, Tech, and SaaS companies
  • Pricing: Provided upon request
  • Clients: Salesforce, Slack, Zendesk, Linkedin, Calendly
  • Rating: 4.8+ (Glassdoor)

Here is an example of a promotional video of the Zendesk Partner Program by Thinkmojo.

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13. ASL Productions

ASL Productions provides comprehensive promo video production, handling projects from concept to completion. As a video production company, they pride themselves on producing content that meets clients’ objectives and exceeds their expectations.

  • Industries: Tech & Software, Healthcare, Food & Beverage, Small Business
  • Pricing: Provided upon request
  • Clients: Degree, Amazon, Intel, McDonald’s
  • Rating: 4.8+ (Clutch)

Here is an example of a promotional video of BMW i by ASL Productions.

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14. VeracityColab

VeracityColab is a creative agency offering promotional video services that tell compelling brand stories. This promotional video production company focuses on creating videos that drive action and deliver results through powerful storytelling and creative visuals.

  • Industries: Advertising and marketing, Business services, Medical, Financial Services
  • Pricing: Provided upon request
  • Clients: Intuit, Microsoft, Simple Human, Google
  • Rating: 4.7+ (Clutch)

Here is an example of a promotional video of RPR by Veracity Collab.

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15. Slinky Video

Slinky Video specializes in promotional video services that are creative and cost-effective. As a promotional video company, they aim to produce high-impact videos that promote products, services, and events in an engaging way.

  • Industries: Corporate Videos, Business Service, Law and Order
  • Pricing: Provided upon request
  • Clients: NHS, Blackberry, Nasdaq
  • Rating: No Rating

Here is an example of a promotional video of Nokia by Slinky Productions.

Why are Promotional Videos Effective?

Promotional videos are effective because of:

1. Increased Involvement

Videos are more engaging than text or images alone. Viewers are more likely to pay attention and connect with an appealing video.

2. Brand Storytelling and Memorability

Videos allow brands to tell their story in a more immersive, emotional way that connects with viewers. Audiences are much more likely to remember a video than other content. An interesting video, especially made by promotional video services, can stick in their minds.

3. Makes your Brand more Human

Videos help show the people behind your brand, making it more approachable, trusting, and relatable.

4. Strategic improvement

Pages with videos can convert viewers into customers at a higher rate. Videos compel people to act. Also, videos increase dwell time on pages and provide visual content for search engine crawlers, improving SEO.

5.Social Media Influence

Videos tend to get more engagement on social media, allowing broader distribution.

  • Metrics and Data – Detailed analytics show how well videos are performing as part of your marketing efforts.
  • Versatility – Videos work across many platforms like websites, ads, social media, trade shows, emails, etc.

Why Choose Content Beta?

Want to create exceptional promotional videos?

Content Beta’s Creative as a Service (CaaS) plans are designed to support tech companies fully, providing expertise in video production, revisions, and everything in between.

Some of our benefits include:

  • Transparency and Zero Wastage: At Content Beta, we provide transparent pricing plans with no hidden fees. Any remaining credits in your plan or subscription will be carried over to the next billing cycle.
  • Easy Collaboration: Our cloud-based platform enhances seamless collaboration between your team and ours.
  • Quick Response: We ensure a speedy delivery without any compromise on quality. Apart from these, Content Beta offers rapid, same-day responses for quick edits and revisions.

Book a demo call to get a quote!

Conclusion

The best promotional video companies understand the importance of innovation. They don’t just use AI; they blend the technology with the human touch of creativity and strategic vision. This powerful combination ensures that your promotional video reaches your audience.

Seek out a promotional video production company that pushes creative boundaries, aligning with your brand’s unique personality.

Remember, a great promotional video makes people not only think about your product or service but feel something about it, too. That’s the power of effective visual storytelling.

Frequently Asked Questions (FAQs)

The cost of producing a promotional video can vary widely, typically ranging from $4,000 to $15,000 or more. This range depends on factors such as the video’s length, complexity, production quality, and whether it includes custom animations or high-end actors.

The production timeline for a promotional video can range from a few weeks to several months. The video’s complexity influences this duration, the number of shooting locations, post-production needs, and any revisions that may be required to perfect the final product.

Licensing for music and footage in promotional videos requires obtaining the rights to use these elements from their respective owners or through stock libraries.

Costs can vary based on the scope of the license needed, such as geographical coverage and duration of use. It’s crucial to ensure all content is properly licensed to avoid legal issues

A successful promotional video typically includes a compelling story or message, high-quality visuals and sound, and a clear call to action. It should also target the intended audience effectively.

Engaging content that connects with viewers and encourages them to take action is also crucial for success.

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