Engaging Networks Academy Overview

Engaging Networks provides you with innovative online fundraising and campaigning tools to help you raise more money and win more campaigns

Facts

Number of courses:

20+ courses ranging from 1 hour up to 12 hours for accreditation courses

Supported Languages:

English

Hosting platform:

Thinkific

Key features

Tips from Simon Dunant, Director of Online Learning at Engaging Networks

How old is the Academy?

Our academy is 4 years old, but we moved to Thinkific in May 2021

What are your favorite tools and gear?

Our favourite tools are Camtasia (video editing), Happyscribe (captions, subtitles and transcripts), Photopea (online version of Photoshop and every bit as good), Unsplash (excellent CC0 images) Youtube Audio Library (background music tracks), Elgato Stream Deck (shortcuts for video editing and content production), ShuttlePro V2 (low-cost video controller wheel for video editing), Zapier for automation out from Thinkific.

Who do you take inspiration from?

We absorb lots of inspiration from the amazing community in the Customer Education Org Slack Community!

Biggest lesson learned creating video content for Academy?

Keep it bite-sized, make videos 5-10 minutes or less, and chunk the training so users can spread their learning over time. Better to have a course with 50 lessons 5 minutes each than 4 lessons of 1 hour each.

How many students go through the Academy per year?

We have ~1,500 learners (and growing) visiting per year

What does your program receive praise for?

Easy to use, modular courses.

Other important information that may help you grow your SaaS business:

Customer support videos – Customer support is probably the most neglected aspect of SaaS businesses. It helps in enhancing customer experience and increasing customer satisfaction. Customer support videos are created at a one-time cost and help in saving money and resources and help in drastically reducing customer support tickets.

Remote video testimonials – Build trust using 100% remotely created testimonial videos, it is a social proof of value addition. They are the most effective as the best marketing is proof! A final version of remote video testimonials can be created in as quickly as 10-12 days.

Make a similar academy around your product

Transform all your product knowledge into professional video courses that convert users into champion super-users

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