How to drive engagement with marketing? In episode #15 of The Product Marketing Show, Joe Abusamra and Rishabh speak about SaaS marketing strategies, customer acquisition, and engagement. I speak to a lot of SaaS marketers and they all tell me that we struggle with driving engagement with marketing because software
How to deliver value with customer education? In episode #14 of New things in Customer Education, Alex Farmer and Rishabh discuss the importance of having an academy for your SaaS, the benefits, and the advantages. What are some of the current challenges in the Cognite Academy?We do an academy. It’s
Top Tips to Reduce Customer Churn In episode #13 of New things in Customer Education, David Ashworth and Rishabh discuss different strategies for customer onboarding and some insider tips on cracking churn. Is customer churn a problem for you right now?We see it as a problem. Even though it doesn’t
How do you create content to educate your customers? In episode #12 of The Product Marketing Show, Carly Kroll and Rishabh discuss lead generation strategies and understanding content marketing, product marketing, leadership pieces, webinars and more. One of the key issues that a lot of customer success leaders have told
What is the Hardest Part of Creating Customer Training Content? In episode #11 of New things in Customer Education, Rupal Nishar and Rishabh discuss how customer satisfaction and smooth onboarding can lead to rapid growth. I speak to a lot of SaaS founders and they say that we’re losing 6-8%
How to cut down Customer Churn? In episode #10 of New things in Customer Education, Tanvi Jain and Rishabh talk about how product training content can be key to customer success. Many Customer Success leaders tell me that the product training content always lags behind the product?Yes absolutely and it’s
How do you educate your users? In episode #9, Tarek Slimani and Rishabh talk about how he achieves customer success and some insider tips on beating poor product usage. I spoke to many SaaS founders and Customer Success leaders and they are suffering from poor product usage, their trial users
How to Reduce Customer Churn rate: Top 3 tips In episode #8, Roman Šedivý and Rishabh talk about KPI’s, user training, and boosting product adoption. One of the key issues with a lot of SaaS founders, is the product usage and the trial user churn, what is your experience in
How to Scale Customer Education? In episode #7, Ruth Frantz and Rishabh discuss educating and onboarding customers successfully. Some of the key issues with SaaS founders and Customer Success leaders is that there is poor product usage and being unable to improve feature adoption, what has been your experience?Yeah, those
Top 3 tips to Reduce Customer Churn In episode #6, Courtney Sembler and Rishabh talk about the top 3 tips that help Hubspot reduce customer churn. So broadly, to begin with one of the key issues which a lot of customer success leaders tell me is the product training content
