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Top 20 Employee Engagement Software Explainer Video

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Employee Engagement goes beyond casual Fridays and free food vouchers and smart companies know this really well. Companies are constantly reassessing their employee experience to create a great workplace.

These companies aren’t just looking for another tech tool. They’re after something more profound: a platform that creates genuine human connections, where people feel seen, not just for their output, but for who they are.

They might be asking questions like:

  • How are successful companies measuring ROI on their engagement programs?
  • What engagement data helps predict burnout before it impacts performance?
  • How do hybrid teams maintain consistent engagement levels?

Depending on their size, industry, and needs, companies turn to employee engagement software to solve these challenges. To make your software stand out, you need proven marketing strategies.

One effective strategy is creating impactful explainer videos. These videos showcase your software’s unique features and demonstrate its value to engage potential customers effectively.

Employee engagement software companies like Nectar HR and XOXODay have successfully integrated explainer videos into their marketing. Let’s explore a few examples below.

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20 Employee Engagement Software Explainer Videos

In this blog, I’ve compiled a list of the top 20 employee engagement software explainer video examples to help you strategize better.

1. Deel

Deel is an employee management and engagement software. They have integrated features like employee recognition, employee surveys, collaborative spaces, performance management, etc.

Video Title: Deel Overview
Duration: 1 minute 43 seconds
Visual Style: Screencast animation with motion graphics
Overview & Highlights:

  • The video focuses on clear messaging without unnecessary jargon. It highlights the software’s tangible benefits and ease of use.
  • It discusses specific use cases and real-world applications such as hiring contractors, managing payroll, and ensuring compliance.
  • The visuals use icons, pastels, and contrasting colors. It also includes flowcharts with motion graphic styles and screencasts to show Deel’s features and capabilities.

2. Nectar HR

Nectar HR is an employee engagement software that helps businesses manage benefits, rewards, and recognition. It simplifies HR tasks and improves employee satisfaction.

Need something like this for your product?

Video Title: Nectar | Remote Video Testimonials by ContentBeta
Duration: 1 minute 12 seconds
Visual Style: Motion design and kinetic typography
Overview & Highlights:

  • The video captures genuine enthusiasm from users, reinforcing the platform’s relevance and impact.
  • It addresses how Nectar HR consolidates multiple HR functions, making it efficient and user-friendly.
  • The unique framing of testimonials and balance of motion design with real footage create visual interest. Professional explainer video services can help with such creative approaches.

3. Workhuman

Workhuman is the world’s leading provider of social recognition solutions, redefining how companies understand, manage, and motivate their employees.

Video Title: Bring recognition into your workflow with Workhuman for Microsoft Teams
Duration: 1 minute 45 seconds
Visual Style: Live-action with screencasts and motion graphics
Overview & Highlights:

  • This software demo video focuses on the challenges of app-switching and its impact on productivity and employee engagement.
  • The video highlights how employees can recognize their colleagues’ achievements during meetings and check-ins without leaving their workspace.
  • Visuals include stock footage, motion graphics, and screencasts. Process explanations are simplified with bold circular pointers for clarity.

4. Culture Amp

Culture Amp is a platform that helps businesses make data-driven decisions to improve employee performance. It provides tools for managers to boost effectiveness and support individual growth.

Video Title: Engage your workforce with Culture Amp
Duration: 30 seconds
Visual Style: Live-action with motion graphics
Overview & Highlights:

  • These employee engagement software explainer videos follow a logical sequence. They present the problem, the solution, and the specific benefits Culture Amp provides.
  • The video includes stock footage and highlights the importance of an engaged and resilient workforce.
  • It uses distinct typography that aligns with the company’s visual identity. The dynamic animations help visualize key features and processes.

5. Workvivo

Workvivo helps businesses create a connected, inclusive workplace where every voice is heard and celebrated. It fosters relationships, enables collaboration, and improves employee recognition and retention.

Your demo takes 20 minutes. Need a 60-second version?

Video Title: Say Hello To Workvivo – The Employee Experience App | Reach and engage your entire workforce.
Duration: 51 secs
Visual Style: Typography animation with motion graphics
Overview & Highlights:

  • The video highlights inclusive culture by enabling seamless interaction between all employees, no matter their role or location.
  • It explains how the platform combines all communication tools. It also shows the number of users and countries using the software.
  • Fun motion graphics and modern typography, paired with emojis, effectively engage viewers.

6. HiBob HRIS

HiBob is an HR platform and employee engagement software. It offers tools for onboarding, performance management, and analytics to help businesses make data-driven decisions.

Video Title: Say hi to bob, the HR tech tool that connects teams
Duration: 1 min
Visual Style: 2D animations
Overview & Highlights:

  • The video introduces Bob as an HR tool designed to connect teams and streamline HR processes, especially for remote work.
  • It discusses key features from attendance tracking to employee engagement and performance monitoring.
  • The use of 2D animations and visual storytelling makes the content engaging and easy to understand.

7. Lattice

Lattice helps leaders build high-performance companies. By combining employee engagement and employee development Lattice provides a unified platform for people’s success that delivers real business outcomes.

Video Title: Lattice | The People Success Platform
Duration: 1 minute 29 seconds
Visual Style: Typography animation with motion graphics
Overview & Highlights:

  • Lattice is introduced as a platform that helps businesses improve performance, retention, and employee engagement by focusing on people first.
  • The mix of animations, a pastel gradient background, and UI snippets keeps the viewer interested. It also clearly shows how Lattice’s features work in real use.
  • These employee engagement software explainer videos include real customer feedback, highlighting the value of Lattice in real situations.

8. Bonusly

Bonusly is an employee engagement software that celebrates milestones, rewards achievements, and enhances team collaboration. It empowers managers with tools to track performance and improve employee engagement.

Have the script ready, but nobody on your team can animate the video?

Video Title: What is Bonusly?
Duration: 1 minute 47 seconds
Visual Style: 2D animations
Overview & Highlights:

  • The clean 2D animations are engaging, straightforward and easy to follow, making the concepts clear without overwhelming the viewer.
  • It features animations of company logos that use Bonusly, reinforcing the platform’s trust and credibility.
  • The video encourages viewers to start a free trial, showcasing how Bonusly enhances engagement and drives business outcomes.

9. Vantage Circle

Vantage Circle is a SaaS-based employee engagement platform that drives global engagement using Rewards and Recognition, Wellness, and Feedback solutions. It also offers exclusive employee perks.

Video Title: Vantage Circle – A Holistic Employee Engagement SaaS Platform
Duration: 1 minute
Visual Style: Live action with UI snippets
Overview & Highlights:

  • The video introduces key features – wellness, feedback, and perks, positioning it as a comprehensive platform. It uses stock footage to showcase the visual story.
  • The video showcases UI snippets of the Vantage Circle platform to visually demonstrate how the platform operates.
  • The use of statistics and social proof (company logos, badges) adds credibility, making the platform reliable and trustworthy.

10. Motivosity

Motivosity is the people-first Recognition and Rewards software that unifies your company and engages your employees through gratitude and social connection.

Video Title: Welcome to Motivosity!
Duration: 41 seconds
Visual Style: Screencast with bold typography
Overview & Highlights:

  • The video focuses on “happiness at work” and the importance of recognition. This emotional appeal is effective in the employee engagement space.
  • Motivosity’s employee engagement software explainer videos use a clean and minimalist design, with bold typography to emphasize key points.
  • It showcases the software’s interface on multiple devices (desktop, tablet, and mobile), highlighting versatility.

11. Leapsome

Leapsome is the people management platform that drives employee engagement, performance, and learning. It helps HR teams streamline processes, give feedback, and support employee growth with AI-powered tools.

Video Title: Discover Leapsome | The AI-powered people platform for HR excellence and high-performing teams 🚀
Duration: 1 minute 9 seconds
Visual Style: Screencasts with motion graphics
Overview & Highlights:

  • The video acknowledges the pressures HR leaders face in managing people and processes efficiently. This helps the viewer relate to the problem.
  • Leapsome’s AI is highlighted as a key feature for enhancing performance reviews and giving meaningful feedback.
  • Motion graphics highlight the platform’s use cases and workflow. Bold typography animations emphasize key concepts and a pastel gradient background gives the video a modern look.
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12. Assembly

Assembly activates a high-performing workforce by making sure employees feel valued and connected to their work and aligned with the company’s values. It’s an employee engagement software that helps with recognition, feedback, and collaboration across teams.

Video Title: Employee Engagement | Assembly
Duration: 1 minute 21 seconds
Visual Style: 2D character animations
Overview & Highlights:

  • The video follows a clear problem-solution format. Showing the initial disengagement problem, the solution (Assembly), and the successful outcome.
  • The characters (Megan and Mark) are animated to represent employees and HR staff, helping to visualize the problems and solutions.
  • The video tells a story through engaging animations, which keep the audience interested and make the content easy to follow.

13. Kudos

Kudos is the employee recognition platform that empowers teams to feel and do their best at work. Their purpose is to enable everyone to reach their full potential, through belonging and purpose at work.

Video Title: Great Culture Starts with Kudos®
Duration: 2 minutes 17 seconds
Visual Style: 2D animation with UI snippets
Overview & Highlights:

  • The video starts with a thought-provoking and relatable question on employee satisfaction and introduces Kudos as the solution.
  • It uses a combination of relatable themes and professional visuals to appeal to both employees and decision-makers.
  • The use of sleek gradients, emojis, and animations enhances storytelling. It also shows the product in action, making the concept more tangible.

14. Reward Gateway

Reward Gateway helps companies engage, motivate, and retain people every day. The unified employee engagement software system provides the best recognition, reward, and well-being that support values-driven growth.

Your product UI keeps changing. How do you keep the video up to date?

Video Title: Reward Gateway | Solution Overview | US
Duration: 2 minutes 3 seconds
Visual Style: Line drawing animation with screencasts
Overview & Highlights:

  • Reward Gateway is introduced as a comprehensive employee engagement platform with six integrated solutions.
  • It showcases dozens of integrations and a single-login experience to simplify access for employees and administration for HR teams.
  • Line drawing animations simplify complex ideas and make the content approachable.

15. XOXODay Emplus

XOXODay Emplus is an integrated platform for organizations to build a truly engaged workforce. It helps you connect and motivate employees by leveraging the powerful communication, surveys, recognition, and rewards capabilities of the platform.

Video Title: Empuls, an All-in-One Platform
Duration: 1 minute 49 seconds
Visual Style: 2D character animations
Overview & Highlights:

  • Emplus is presented as a holistic, all-in-one platform to connect and empower employees.
  • The video discusses how the platform gathers feedback, identifies improvement areas, and facilitates action, all in one place.
  • The video uses 2D character animations, icons, motion graphics, and a showcase of the UI in action. This creates a cohesive visual narrative to highlight key features and benefits.

16. SurveySparrow

SurveySparrow is redefining the survey industry by going beyond just collecting data with a variety of survey types but also enabling its users to act on the data collected to make better business decisions.

Video Title: SurveySparrow | Explained in under 2 Minutes| Experience Management Platform | Survey Software
Duration: 1 minute 55 seconds
Visual Style: 2D animation with screencasts
Overview & Highlights:

  • These employee engagement software explainer videos explain key features like conversational forms, chat surveys, and NPS for measuring loyalty.
  • 2D character animations make the video approachable and relatable. Screencasts showcase the product in action for better understanding.
  • By showing customization options and seamless integrations, the video positions the platform as versatile and easy to use for businesses of all kinds.

17. Connecteam

Connecteam is an all-in-one app that helps businesses manage employees and streamline operations. It improves communication and provides training. All of this is accessible on a single platform, including mobile devices.

Does your old product video still show last year’s outdated product UI?

Video Title: Connecteam – The Ultimate All-in-One Team Management App
Duration: 2 minutes 46 seconds
Visual Style: Live action with stock images and motion graphics
Overview & Highlights:

  • The video follows a logical flow. It starts by introducing the concept of employee management and explaining how Connecteam fits into the modern work environment.
  • It highlights the free version for small businesses, making it easier for startups to try the platform without financial commitment.
  • It includes timestamps to mark key moments, allowing viewers to navigate through specific features easily.

18. Paycor

Paycor is an employee engagement software that modernizes every aspect of people management. This includes recruiting, onboarding, payroll, career development, and retention.

Video Title: Paycor – Empowering Leaders
Duration: 1 minute
Visual Style: Live-action video
Overview & Highlights:

  • It emphasizes how Paycor enables leaders to succeed by providing tools for employee engagement, coaching, development, and operational insights.
  • Includes a feature breakdown with analytics tools, goal-setting, progress tracking, feedback, and development support.
  • The video uses corporate-style stock footage, featuring scenes of meetings, discussions, and workplace settings.

19. Cooleaf

Cooleaf is the leading employee engagement solution, empowering customers with comprehensive features from rewards and recognition to surveys and challenges.

Video Title: Cooleaf’s the Best Employee Engagement Platform to Recognize, Reward, and Incentivize Your Team
Duration: 1 minute 30 seconds
Visual Style: Live-action footage with simple 2D animations
Overview & Highlights:

  • Cooleaf is introduced as a top platform for engaging, motivating, and connecting employees.
  • The video shows brief glimpses of the Cooleaf platform’s interface, giving viewers a sense of what the software looks like and how it works.
  • It highlights the badges and awards Cooleaf has received, showcasing the credibility of the platform.

20. Peoplebox

Peoplebox simplifies HR processes and helps organizations build high-performing cultures. It’s your go-to destination for insights on Employee Engagement, Performance Management, and AI-powered Hiring Solutions.

Video Title: Introducing Peoplebox
Duration: 1 minute 30 seconds
Visual Style: Screencasts and presentation slides
Overview & Highlights:

  • The video explains how it connects various aspects of talent management, like OKRs, performance management, and employee management.
  • Each section of this employee engagement software is broken down, showing its specific features and capabilities.
  • The visuals feature screencasts and slides, demonstrating how Peoplebox can be used in real business environments.

Employee Engagement Software Explainer Video Strategy

Before you start production of employee engagement software explainer videos, consider these questions:

1. Who's your primary audience?

Who’s your primary audience?

  • CHRO or VP of HR looking to overhaul engagement strategies?
  • Director of People Ops aiming to improve retention?
  • Frontline managers struggling with team motivation?

2. What's your 10-second hook?

Video Hooks are highly underrated. Think –

  • A startling cost occurring because of disengaged employees?
  • A day-in-the-life scenario of a frustrated employee?
  • A before-and-after glimpse of a transformed workplace?

3. What's your standout USP?

Identify what sets your solution apart from the competition –

  • Real-time feedback capabilities?
  • AI-driven predictive analytics for turnover risks?
  • Seamless integration with existing HRIS?

4. How will you visualize your tech edge and its impact?

Showcase the features of your platform and their real-world benefits.

  • Showing AI analyzing engagement patterns?
  • Demonstrating how your platform turns feedback into actionable insights?
  • Illustrating the simplicity of your mobile app interface?

5. How much product demo to include?

Show just enough to spark interest, not too much –

  • A 15-second UI walkthrough?
  • Focus on one key feature like pulse surveys or recognition tools.

6. Planning to include social proof?

Highlight real success stories to build credibility and trust –

  • Mashup of video testimonials from satisfied customers
  • A snippet from a case study where turnover dropped 30%?
  • A quick testimonial from a well-known CHRO?

7. What's your clear call to action?

Make the last step obvious which will redirect them to take action –

  • “Start your free trial”?
  • “Book a personalized demo”?
  • “Download our engagement blueprint”?
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Employee Engagement Explainer Video Best Practices

Here are a few key pointers to keep in mind when you are planning to create an explainer video for your employee engagement software –

1. Show, don't tell, culture change

Use before-and-after scenarios of team meetings or Slack channels to visualize improved engagement. Using video editing services can help make these transitions seamless and impactful.

2. Highlight integration capabilities

HR teams dislike data silos. Show how your software seamlessly connects with popular HRIS platforms.

3. Address the remote work challenge

Showcase features specifically designed for hybrid or fully remote teams. Modern employee engagement strategies should also address the needs of a multigenerational workforce by showcasing collaboration, communication, and recognition features that work across different age groups.

4. Emphasize data security

HR handles sensitive data. Briefly highlight your commitment to data protection.

5. Showcase scalability

Illustrate how your solution works for both SMBs and enterprises.

6. Quantify the impact

Use animated graphs to show improvements in retention rates, productivity, or other key metrics.

7. Highlight ease of adoption

HR pros fear low tool adoption. Show how intuitive and user-friendly your platform is.

8. Incorporate Testimonials

Use customer or employee testimonial videos to show how your software enhances engagement and overall workplace experience.

My Take: The most effective employee engagement software explainer videos I’ve seen don’t just showcase features. They tell a story of transformation – from a disconnected workplace to a thriving, engaged culture.

Final Thoughts

The most effective explainer videos showcase employee engagement software’s best capabilities through clear user workflows and measurable outcomes.

The structure of these videos should be clear and concise. Start with a problem, introduce the solution (your software), and highlight key features. Keep it simple and focused to avoid overwhelming the viewer.

When planning your employee engagement software explainer videos, focus on specific use cases over generic benefits, talk about integration capabilities with existing HR tech, and keep it under 90 seconds for optimal viewer engagement.

Visually, use engaging graphics, animations, and real-life examples. Show how easy it is to use your software, keeping the design aligned with your brand. This helps to keep the viewer’s attention and ensures they remember the key points.

Frequently Asked Questions (FAQs)

How much does a 30-second employee engagement software explainer video cost?

A 30-second employee engagement software explainer video costs around $2000 to $6000. Pricing varies mainly on factors like length, project complexity, animation style, etc.

Explainer videos differ from other marketing videos because explainer videos mainly focus on presenting information in a simplified format, using simple language and visuals.

On the other hand, other marketing videos emphasize brand stories, customer testimonials, or product updates.

The key elements to look for in an employee engagement software explainer video should be – Concise messaging, Easy-to-follow instructions, and Call to action.

The length of your explainer video should be somewhere between 60-90 seconds. This length of explainer video will be enough to convey your offering interactively.

A few common pitfalls to avoid while creating your employee engagement software explainer video are –

  • Avoid overloading with information.
  • Don’t use overwhelming visuals and animations.
  • Focus on the final call to action.

The best platforms to promote your employee engagement software explainer videos could be – Social media platforms, Video hosting platforms, and Your website.

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Rishabh Pugalia

Rishabh Pugalia, CMO/Co-founder, ContentBeta. He advises B2B SaaS companies on brand visibility & product adoption through video & design. He believes in AI-assisted, human-in-the-loop workflows for scaling marketing ops.
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